

Honoring Peru’s Heritage
True Herd is a celebration of Peru’s rich heritage—a place where ancient wisdom and modern connection come together. Rooted in respect for the earth, our brand is about honoring the timeless traditions of Peruvian culture while inviting people everywhere to experience its warmth, unity, and beauty.

Guided by Nature’s Rhythm
Peru opened a door for us. In the mountains, the ancient ways live on through a life guided by nature’s rhythms, where people honor the elements and celebrate family, community, and spirituality. This connection to the land and the strength of family isn’t just a tradition; it’s a way of life that has inspired us to create True Herd.

Empowering Artisans, Honoring Craft
True Herd is more than a brand—it’s a community that believes in a balanced, sustainable life. We work directly with Peruvian artisans and makers, who carry generations of skill and knowledge in every piece they create. By sharing these unique, handcrafted products with the world, we strive to support local communities and keep these time-honored crafts alive
A Path Forward in Unity
We created True Herd as a space where people can gather, connect, and grow—a modern circle where everyone can experience the joy of coming together with purpose. Here, we celebrate not only the beauty of what’s made by hand but also the deeper, universal connection we all share as humans. Just like a family, our strength is in unity, in lifting each other up, and in building a future rooted in respect, wellness, and kindness.
We invite you to join us as part of True Herd—a community of people who believe in honoring heritage, supporting artisans, and living in harmony with the earth. Together, we’re creating a brighter path forward, one that cherishes the wisdom of the past while inspiring a connected and sustainable future.